Selling directly to your customers can be an exciting and profitable road for your business. It helps you bypass intermediaries
Clienteling nurtures customer relationships by providing value, relevance, and perspective. It’s about understanding your customer needs and then going above
In the eCommerce world, web chat is becoming a standard – an integral part of any online store. That’s because
It’s no secret that the last decade or so has seen a huge shift towards online shopping. The introduction of
If you are an e-commerce business looking at ways to increase sales and profits, you should absolutely be including social
Storey is partnering with the international organisation 1% for the Planet, a global network of businesses, individuals and nonprofit organisations committed to aiding
If you’re not planning to make your e-commerce operations more sustainable, it’s high time to brace yourself for what your
With the rise in popularity of online shopping, consumers look for brands that stand out from the crowd. One powerful
Clienteling is a strategy or tool retailers use to build long-term connections with consumers based on their behaviours and preferences.
At Storey, people-powered video shopping, we undertook primary research and combined it with data and predictions from some of the
We are witnessing a fundamental transformation in the way people buy and brands sell. It’s not hard to see why:
If you’re not planning to bring the in-store experience to your online retail, you may need to brace yourself. Why?
You might have the best-looking website out there in your niche, but that alone will not guarantee sales conversion. It’s
Today’s consumers want more than just a product or service. They want an experience. And they only want to buy
Global eCommerce sales are likely to exceed $5 trillion for the first time this year. And there is more good
Social media is the thing we love to hate. For many, it’s the first app we open in the morning
If you’re not familiar with the term “virtual shopping,” think of it as an immersive version of live chat. Virtual
There’s no denying that Chatbots have increased in popularity on customer-facing websites over the past 5 years. On paper, they
The latest consumer sentiment reports are in. Consumers are firmly used to shopping online and have shifted their preferences this
Over the past decade, worldwide eCommerce sales have increased by more than 380%. As online shopping continues to trend positively,
Software companies rely heavily on live product demos and sales presentations to close deals. A chance to show the benefits
The pandemic has indefinitely changed the business world as we know it. Although the average customer is still searching for
It seems to be becoming a Christmas tradition. Two years ago, I’m not sure I’d ever used the word “variant”.
Over the last decade, online shopping has grown exponentially, but with the onset of Covid-19, what was a strong, steady
You’ve likely heard of the term ‘omnichannel’. Retailers and eCommerce experts are raving about it. But what is it? In
With the growth and innovation of consumer technology, retail customers can now purchase products with the click of a button.
In late 2020, an Accenture study examined the initial impact of the pandemic on economies and predicted it was merely
We know that consumers enjoy creating a relationship and having the opportunity to go back to a familiar face, and someone who already knows about their journey
For those categories that find themselves dependent on ecommerce and their digital channels for growth, what do they need to consider and what role can technology play in helping them?
Online sales assistants can be trained to understand the different cues they spot when interacting live with customers…
There will still be times when returns are unavoidable but the provision of live human contact during the process is more likely to lead to a repurchase or exchange…